We conducted various studies on Google Scholar including reverse engineering the ranking algorithm of Google Scholar, spam on Google Scholar, and search engine optimization for Google Scholar (ASEO).
For more details, please read the blog posts below, see our research overview, publications, projects, industry page, or look at the menu at the top of this page.
I love Google Scholar, it’s an amazing search engine for academics, and I have done quite a bit of research on Google Scholar, including an analysis of Google Scholar’s ranking algorithm and the effect of citations on ranking, Google Scholar’s vulnerability against spam, and guidelines for ‘academic search engine optimization Read more…
Are you using Google Scholar? For finding scientific literature? For obtaining citation counts and publication lists of researchers? Have you ever thought about how trustworthy the information is you get on Google Scholar? My colleague and I performed several tests with Google Scholar and found out that it is really Read more…
I am currently in Toronto presenting our new paper titled “On the Robustness of Google Scholar against Spam” at Hypertext 2010. The paper is about some experiments we did on Google Scholar to find out how reliable their citation data etc. is. The paper soon will be downloadable on our publication page but for now i will post a pre-print version of that paper here in the blog:
In this research-in-progress paper we present the current results of several experiments in which we analyzed whether spamming Google Scholar is possible. Our results show, it is possible: We ‘improved’ the ranking of articles by manipulating their citation counts and we made articles appear in searchers for keywords the articles did not originally contained by placing invisible text in modified versions of the article.
Researchers should have an interest in having their articles indexed by Google Scholar and other academic search engines such as CiteSeer(X). The inclusion of their articles in the index improves the ability to make their articles available to the academic community. In addition, authors should not only be concerned about the fact that their articles are indexed, but also where they are displayed in the result list. As with all ranked search results, articles displayed in top positions are more likely to be read.
In recent studies we researched the ranking algorithm of Google Scholar [/fusion_builder_column][fusion_builder_column type=”1_1″ background_position=”left top” background_color=”” border_size=”” border_color=”” border_style=”solid” spacing=”yes” background_image=”” background_repeat=”no-repeat” padding=”” margin_top=”0px” margin_bottom=”0px” class=”” id=”” animation_type=”” animation_speed=”0.3″ animation_direction=”left” hide_on_mobile=”no” center_content=”no” min_height=”none”][1-3] and gave advice to researchers on how to optimize their scholarly literature for Google Scholar [4]. However, there are provisos in the academic community against what we called “Academic Search Engine Optimization” [4]. There is the concern that some researchers might use the knowledge about ranking algorithms to ‘over optimize’ their papers in order to push their articles’ rankings in non-legitimate ways.
We conducted some experiments to find out how robust Google Scholar is against spamming. The experiments are not all completed yet but those that are completed show interesting results which are presented in this paper. (more…)
In January we published our article about Academic Search Engine Optimization (ASEO). As expected, feedback varied strongly. Here are some of the opinions on ASEO:
Search engine optimization (SEO) has a golden age in this internet era, but to use it in academic research, it sounds quite strange for me. After reading this publication (pdf) focusing on this issue, my opinion changed.
[/fusion_builder_column][fusion_builder_column type=”1_1″ background_position=”left top” background_color=”” border_size=”” border_color=”” border_style=”solid” spacing=”yes” background_image=”” background_repeat=”no-repeat” padding=”” margin_top=”0px” margin_bottom=”0px” class=”” id=”” animation_type=”” animation_speed=”0.3″ animation_direction=”left” hide_on_mobile=”no” center_content=”no” min_height=”none”][…] on first impressions it sounds like the stupidest idea I’ve ever heard.
ASEO sounds good to me. I think it’s a good idea.
Good Article..
As you have probably guessed from the above criticisms, I thought that the article was a piece of crap.
In my opinion, being interested in how (academic) search engines function and how scientific papers are indexed and, of course, responding to these… well… circumstances of the scientific citing business is just natural.
Check out the following Blogs to read more about it (some in German and Dutch) (more…)
The Journal of Scholarly Publishing just published our article Academic Search Engine Optimization (ASEO): Optimizing Scholarly Literature for Google Scholar and Co. The article introduces and discusses the concept of what we call “academic search engine optimization” (ASEO) and define as: “Academic search engine optimization is the creation, publication, and Read more…